Kids Inspire
Campaign film
Summary
The Coat uses a striking visual metaphor: a coat bursting with handwritten negative thoughts. This film invites audiences to step into a child’s world, experiencing the weight of worries, some shaped by trauma - heavy, overwhelming, and often unseen - while also showing how the right specialist support can transform lives, helping children and families feel seen, heard, and more resilient.
The idea behind “The Coat” began with the team at Kids Inspire, which I helped develop into a short script ready for production.
Alongside a cast and crew made up entirely of dedicated volunteers, we worked hard to bring this film from concept to life.
The film comes at a time when one in five children in the UK are struggling with their mental health. Half of all mental health problems begin before the age of 14.
Kids Inspire is there to make sure no child struggles alone. The film reflects our trauma-informed approach supporting children’s mental health, recognising the vital role families play in recovery.
The Project
